X, Formerly Twitter, To Reintroduce News Headlines On The Platform

Tech billionaire and SpaceX and X owner Elon Musk has announced that the micro-blogging platform, formerly known as Twitter, will reintroduce showing headlines in preview cards with URLs. Musk mentioned in a post on X that, in an upcoming update, the company plans to overlay the title in the upper portion of the image on a URL card. However, no specific timeline for rollout or an example of the card’s appearance was provided.

However, the headlines will “still overlaid on the image” on the platform.

In an upcoming release, 𝕏 will overlay title in the upper potion of the image of a URL card

— Elon Musk (@elonmusk) November 23, 2023

Earlier in August, Musk had announced that X intended to cease displaying titles with URLs in previews to “enhance aesthetics”. Following this announcement, the company implemented the decision, discontinuing the display of headlines in October. However, headlines in preview cards are making a comeback now. As a result of the change, users were required to click or tap on the URL card to discover the title or read the headline on X.

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To adapt to this change, publishers began crafting their own headlines on images and sharing the link separately or incorporating the headline within the image of the generated preview card.

Meanwhile, the X and SpaceX owner recently expressed his aspiration to transform the micro-blogging platform into a leading dating and job recruitment site, emphasising increased video live-streaming for sports as well as political events. In a recent meeting with X employees and CEO Linda Yaccarino, Musk highlighted a focus on evaluating individuals based on their past posts on the platform.

Musk mentioned that he wants X, formerly Twitter, to compete with various apps like LinkedIn, FaceTime and even dating apps.